Building a designer / client relationship from Design Council on Vimeo.

1. “Clients are never as prepared as they say they will be.”

Is almost an understatement. As I am reminded by stories on the website Clients From Hell, it’s all too common. I think this also leads to many in the creative field, myself included, feeling like we’re not being respected. But I am also reminded of an article in the February 2010 issue of HOW magazine, “The Q Factor” by Andy Epstein. In the article Andy described how helpful it can be to our projects and how they progress, by being involved and educating the people around us. Our jobs are not only relevant but they add value.

The issue, at least for myself, is educating takes time. I’m usually rush, rush from one project to the next. Better. Faster. Next. In many companies this step is usually under valued and seen as a time and money waster. Not to sound cliché but being proactive can help immensely as the project advances. I often forget this and jump right in. The times I haven’t, and put the effort in, it’s made all the difference.

Will this solve all clients not being as prepared? No. There is only so much as the provider you can do. Some people have no desire to change from rush/react mode. I’m trying to get better at reading these signs and stepping away from clients who refuse to at least meet in the middle.

2. “Clients always change their mind.”

Again, so very true. Similarly being proactive and anticipating clients’ expectations/fears will reduce this, and there will always be changes.

Recently I was in a relatively heated discussion around this topic. I still feel my point is valid and possible to implement. My issue was regarding a change to a header that I made six times, back and forth between two options. I did not have direct contact with the client, so I could not test my method. What I would have liked to see happen was explaining to the client that each change back and forth was going to cost more money. That maybe, they needed to pause for a moment, get everyone on the same page and then make a final change. This is not an unreasonable request. It saves everyone involved time and money as the project progresses.

3. “People always underestimate the amount of time it will take to do something.”

Absolutely. I’m a horrible offender of this. I know I do work quickly and I always think I can do it even quicker, because I think the client will be happier if it’s faster. Of course this is the farthest thing from the truth. The client will inevitably hold me to it and be unhappy when I don’t make the deadline.

In the article, Erin recommends taking your time and doubling it. If you think it’s going to take two hours, make it four. It never fails, that my quick off the cuff estimate didn’t realize that the client supplied a flattened PSD, or didn’t actually have a copy of the original source document, only a PDF.

Designers, Developers, Project Managers, Sales people can all benefit from remembering these three truths when starting a project with a client. In a field that seems to try to move at the speed of light, we could all benefit from taking a breather, doing some more thinking, laying some ground work to make all of us saner at the end of the day. Really, what is the rush?

Client: Cathy Setterlin
Project: Website
URL: http://www.cathysetterlin.com
Software: Photoshop, Coda, CSS Edit, Web Developer Toolkit, IE Tester

Cathy came to me looking to design a website for her business which she was getting ready to launch. I decided to use the project as an opportunity to push myself and code a site by hand again. I never broke out the WYSIWYG editors. I wrote my CSS from scratch with books by my side to help me out. I made sure to test in IE 6 and IE 7.

Regarding design. I picked up colors that I have seen Cathy wear frequently and ones I’d seen around her home. I wanted the site to feel like an extension of her. I wanted it to be clean, simple and easy to navigate. The range of possible visitors was quite wide.

I’m very happy with the outcome.

I haven’t shared much of my web design work. The Housatonic Friends Meeting website is based off of the Hemmingway theme for WordPress. Quakers are by a rule simple and plain and my objective was to keep the site that way as well. I integrated a Flickr feed of photos of the meeting house, along with a Google Calendar feed for the events. I’m still building secure sections of the site for the minutes and other documents.

Visit the site: http://housatonicmeeting.org

America
by Walt Whitman
(1819-1892)

Centre of equal daughters, equal sons,
All, all alike endear’d, grown, ungrown, young or old,
Strong, ample, fair, enduring, capable, rich,
Perennial with the Earth, with Freedom, Law and Love,
A grand, sane, towering, seated Mother,
Chair’d in the adamant of Time.

via (kottke.org)

Earlier last week on Twitter I saw someone post a link to Mockingbird. I have enough trouble convincing project managers and sales people that wireframes are worth the time, so anyway to do them faster and easier I’m all for.

I signed up for an account and laid out a sample page. The first thing that really impressed me was the complete lack of any lag. I figured using a browser interface it would have some delay but there was none. The app also uses your normal keyboard shortcuts. Just clicking delete really deletes it from the page. They have a nice library of default items including social media icons.

The other feature that I really liked was the ability to Share. It generates a special link that you can then send to someone and they get a viewable version of the wireframe.

I still need to play with it more and try some actual projects in it. I’d recommend going to their site and trying it out.

Americans have access to:

• 1,000,000,000,000 web pages
• 65,000 iPhone app
• 10,500 radio stations
• 5,500 magazines
• 200+ cable tv networks

Pretty impressive numbers. The folks at XPLANE™ have created another video educating and inspiring the community. This is from their Did You Know series.

We forget sometimes how much things have changed and what kind of future possibly lays before us. The power of the computers in our pockets is incredible in relation to just 20 years ago.

I stumbled across SAAB’s microsite called “Change Perspective” tonight, all I can say is I’ve been back to it 5 times to play with it and sent it to several friends.

Flash has been of much debate in the web design community. Some vehemently oppose it, others think it’s the solution to everything. My feelings are more middle of the road. In the right application it’s the only tool for the job, this site happens to be one of those.

The music is great. The whole site is clean, simple, easy to use and just feels like fresh air. My favorite part is the safety section with the pop up book. Visit the site.

lights on from thesystemis on Vimeo.

I feel the same. (Illustration by Alex Noriega)

(Via swissmiss.)

I can definitely relate to this and have certainly felt this many a day.

I love it! Go Steph and team Plaid.

Visit the The Denver Danbury Egotist.

Beautiful.

(via noquedanblogs)

“

(Via swissmiss.)

Murphy’s graphic design laws. (Now let’s add an interaction/UI design section to these!)

(Via swissmiss.)

This is from the agency AKQA. I have no idea how much planning goes into getting these in the right order. Very cool!

While I’ve never had to work at an agency that this high pressured about a holiday greeting. I’ve been on other projects with the same intensity.

Not sure who made this little parody but it’s pretty funny and good.

Funny story around this button. At my work we had a bell at the front desk, about a week after it was placed there it “walked”, and considering how small the company is, it walked out the door. My bet is on the disgruntled FedEx guy.

The bell was replaced with a Yahoo button. So whenever someone comes into the building, they press it and someone comes up front. I laugh each time because it’s the person going “Yaaaaaahooooo ooooooh” that resonates through the building. I wanted one!

I went on eBay and found only one up for bid. I clicked “watch this item”. I wasn’t sure if I really wanted to spend money on it. Last Saturday I was sitting on the couch with Craig, I had my iPhone in hand while were watching TV. I got an email notifying me that the auction was about to end. I decided to try out the eBay app for the iPhone. It said 54 seconds remaining, I looked over at Craig and said, “Can I buy a Yahoo button on eBay”. He said, “sure if you want it that bad”. I refreshed the page, it said 24 seconds remaining, I figured at this point no way was I going to get this. I put in my bid, hit submit, and won the auction!

Now to most this not a big deal. For me though, it is. I sell mostly on eBay, when I do buy I go for Buy It Now auctions. Now I’m the happy owner of a button that says “Yaaaaaahoooooo ooooh” and my cats look around like the walls are talking.

This year they’ve done it again. If you work in the web field, please take a moment to fill it out.

We had a good time, went in with a clear focus and didn’t lose a whole day strolling around the Javits Center. A note on parking, it’s gone up. It’s usually $40.00 at the lots around it, this time it was $50.00.

Created with Admarket’s flickrSLiDR.

Background
I started designing websites in 1997. It was at an internship while in high school. My goal was to go to college and get a degree in Graphic Design. I did go off to college and have my degree in Graphic Design. While at that internship I made a significant switch from the world of print which I started learning to digital. After college I continued to work designing websites.

In late August 2007 I was introduced to the world of email design. The company I was employed with decided to get into email marketing. It was there that I learned I’d have to step back to 1997 in terms of markup for my HTML. Marking the first frustration.

A Typical Day
I get a project, that a company wants to send out an email to their customers. It’s best when I am able to design the piece from scratch but many times I get “suggestions” or the actual photoshop file handed to me to “make work”. From here I deconstruct the PSD file, or work off my own, and make precise cuts and determine what can be actual text and what will not be guaranteed to translate over correctly in all email clients.

I then go into Dreamweaver and layout my HTML file with CSS. After it’s displaying correctly as a webpage, I then change over all my CSS to inline CSS. For “padding”, many times I need to use transparent spacer.gif files, even more so when dealing with Lotus Notes which does not render any padding/margins what-so-ever.

After all the CSS has been placed inline and no shorthand. I copy it over to our system, upload all the images, make sure the images have full paths and start testing.

This is the “fun” part. Every email client wants to render things differently. I also have to plan ahead for the end user having turned off images.

Apple Mail and Mozilla Thunderbird are hands down the best at truly rendering things as you think they should look. Lotus Notes is hands down the worst.

So in a nutshell this is why E-Mail Standards are so important. Head over to http://www.email-standards.org to learn more, join up and help support a very worthy cause!